WRITING FOR THE WEB

  You must speak directly to your audience!

  Our philosophy at Darius Design is that web writing is the sixth sense that conveys all the elements of well delivered communication to your target audience. Web writing should have a powerful effect that achieves results.

  Web users in general tend to interact with web sites and make decisions in fleeting seconds. They prefer writing that is easy to scan, short, to the point, and objective. Web users distrust content that is heavily choreographed, and overly promotional in style.

OUR WRITING PROCESS

  Creative writing concept research, data gathering, planning, and review.

  Plan content scenario with clients.

  Content analysis with creative directors, designers, and programmers.

  Draft evaluation and review with clients.

  Final review with final approval.

Members of: